Ticket Playbook
  • Home
  • Upcoming Discussions
  • Discussion Replays
  • Podcast
Sign in Subscribe
A Modern Sales Rep Survival Guide (Upcoming Discussion Session)

Upcoming Discussions

A Modern Sales Rep Survival Guide (Upcoming Discussion Session)

From Burnout to Balance and Performance! Help me find balance - Register me now! The endless cold calls. The inbox chaos. The "just checking in" follow-ups that never end. Managing logistics, managing up, and somehow still hitting your numbers, all at once. If you've ever ended

May 07, 2026
Early Access, Big Impact: Pre-Game Group Sales Events That Work (Upcoming Discussion Session)

Upcoming Discussions

Early Access, Big Impact: Pre-Game Group Sales Events That Work (Upcoming Discussion Session)

I want to sell more! Register me NOW! What if the key to unlocking more group sales isn’t just the game… but what happens before it? 🤯 Join us for a fun discussion where we’ll break down how pre-game group events can drive excitement, boost conversions, and create unforgettable

Apr 16, 2026
Discussion Replay: Wait... THAT could be a theme night? (April 8, 2026)

Discussion Replays

Discussion Replay: Wait... THAT could be a theme night? (April 8, 2026)

Theme nights have always been a staple of sports attendance, but the most forward-thinking teams are pushing well past the usual giveaway table. The best promotions now treat the entire fan experience as a canvas, driving meaningful new fan attendance and building the kind of memories that turn casual visitors

Apr 16, 2026
Discussion Session: Best of 2025 (December 10, 2025)

Discussion Replays

Discussion Session: Best of 2025 (December 10, 2025)

Sorry! We forgot to hit record on this one until half-way through the session! In this session, we discussed the best ticket sales promotions of 2025. Here's the shortened video recording of the session along with a summary of what was discussed. The most powerful drivers of attendance

Dec 10, 2025
Discussion Session: Making Promotions Stand Out (November 12, 2025)

Discussion Replays

Discussion Session: Making Promotions Stand Out (November 12, 2025)

In this session, we discussed tips and tricks to make your promotion stand out, create urgency, and sell more tickets Here's a video recording of the session along with a summary of what was discussed. In today's crowded events marketplace, simply running a promotion is no

Nov 12, 2025
Discussion Session: Fundraising and Non-Profits (October 21, 2025)

Discussion Replays

Discussion Session: Fundraising and Non-Profits (October 21, 2025)

In this session, we discussed repeatable frameworks and tactics that raise real dollars and drive real attendance. Here's a video recording of the session along with a summary of what was discussed. The most effective group ticket sales rarely begin with a conversation about tickets — they begin with

Oct 21, 2025
Discussion Session: Holiday Promotions (September 23, 2025)

Discussion Replays

Discussion Session: Holiday Promotions (September 23, 2025)

In this session, we discussed themed offers, flash sales, gifting, and bundling. It’s never too early to start planning for the holidays. Here's a video recording of the session along with a summary of what was discussed. The holiday season, from Halloween through New Year’s, is

Sep 23, 2025
Discussion Session: Back to School (August 19, 2025)

Discussion Replays

Discussion Session: Back to School (August 19, 2025)

In this session, we discussed things schools! Performance groups, fundraisers, sports teams, assemblies, and more! Here's a video recording of the session along with a summary of what was discussed. Partner with School Sports Teams and Clubs Connecting with existing school athletic programs is a natural entry point

Aug 19, 2025
3 Smart Packaging Strategies That Can Double Your Average Ticket Sale

3 Smart Packaging Strategies That Can Double Your Average Ticket Sale

In today's competitive entertainment landscape, selling tickets isn't just about filling seats it's about crafting experiences. If you're still selling tickets as commodities or one-size-fits-all, you're leaving serious revenue on the table and playing right into the hands of a

Aug 04, 2025
Discussion Session: Buyer Benefits (July 15, 2025)

Discussion Replays

Discussion Session: Buyer Benefits (July 15, 2025)

In this session, we explore what perks, programs, and surprises really keep season ticket members, group leaders, and fans coming back for more. Here's a video recording of the session along with a summary of what was discussed. Turning a Ticket into a Relationship Buyer benefits work when

Jul 15, 2025
Ticket Playbook
Powered by Ghost

Ticket Playbook

The ultimate resource for ticket sales professionals including sales reps, marketers, promoters, and executives. "Sold Out" starts here.